What the __pvi cookie does
This cookie stores data about the last visit to the site including the AID, lastTrackedVisitId, domain and time of the visit. Used for reporting only.
Who sets it
Consent category: analytics
Analytics cookies measure how a site is used, in aggregate: pages seen, sessions, where visitors came from. Under the GDPR they need consent before they are set, and Google Consent Mode can model what is lost when visitors decline.
| Name | __pvi |
|---|---|
| Category | Analytics |
| Lifetime | 1 day |
| Set by | Piano |
Other cookies from the same vendor
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From the Conzent cookie database, last updated 2026-09-27. Descriptions come from vendor documentation, cookie policies and our own scans; write to support@getconzent.com to correct one.