| Cookie | Category | Purpose |
|---|---|---|
__ps_did | Analytics | Stores a unique anonymous device ID to recognize returning browsers for analytics and attribution. |
__ps_fva | Analytics | Stores the timestamp of the first visit to measure customer journey duration and return frequency. |
__ps_r | Analytics | Stores the first referrer URL for first-touch attribution, helping to understand user acquisition. |
__ps_slu | Functional | Stores the session landing page URL for the current visit, refreshed each session. |
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Last updated 2026-09-27.