What the _tb_t_ppg cookie does
Used on websites of our publisher Customers that utilize the Taboola Newsroom services. This cookie is used to identify the referring website (i.e. the website that the user visited prior to arriving at this publisher’s website).
Who sets it
Consent category: marketing
Marketing cookies follow visitors across sites to build advertising profiles and to measure campaigns. They always require prior consent, and a consent banner has to block them until the visitor agrees.
| Name | _tb_t_ppg |
|---|---|
| Category | Marketing |
| Lifetime | 30 minutes |
| Set by | taboola.com |
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From the Conzent cookie database, last updated 2026-09-27. Descriptions come from vendor documentation, cookie policies and our own scans; write to support@getconzent.com to correct one.